• Monday, June 1, 2020

As the summer months are now in effect, our team begins to gear up towards new and exciting releases, partnerships, and features, all focused on bettering the experience for Krepling businesses across the globe. 

New 301 Redirects

During the month of May, Krepling saw a 152% increase in the number of transfers from platforms like Wix, BlueHost, and WordPress/WooCommerce. With this surge in cross-platform transfers, we have managed to isolate certain issues that new business owners are facing and how we can improve our offerings to make these transfers that little bit easier. One new element that has been added to the platform is Krepling's very own 301 redirect element. When you're moving a site from another host to Krepling, ideally you don't want to lose all the search engine history and optimization you gained from your time with that provider. And, thankfully, there's a way to redirect both traffic and search engines from your old pages to your new ones within Kreplingusing the 301 Redirects feature.

This option is found under Settings > SEO in the editor, at the very bottom of that page. All you need do here is enter the page permalink from the old site and select which new page that should point to in the new one. Then Save. 

That's it. Once you Publish your site, all those old pages will redirect to the new ones so that you continue to get value from them. But note that this only works if you're using the same domain with Krepling as you were using at your previous host. 


Improved Page Permalinks

We have worked on improving the overall functionality of our page permalinks element, which are now fully optimized to work across multiple search engines. 

Every page on your Krepling website has a name that you provide (separate from the title noted above), and this name is used by default to both generate your navigation and to create links for each individual page. You'll generally want to keep these names short and to the point for navigation purposes: Contact, About, Store, etc. And when you do this it also means that you end up with very short links: mysite.com/about, mysite.com/contact, etc.

The thing about using these short names for your links is that you're missing a valuable opportunity to use those links to highlight how you'd want them to be found via a search since search engines take those names into consideration when ranking your site.

With our new and improved permalinks element, you are now able to be far more descriptive with your permalinks. So for your About page, you could be more descriptive for your permalink (about-the-krepling-tennis-team).